Try Birch Mattresses in Paramus NJ
799 Route 17, Paramus, NJ 07652
Lie on Birch in person at The Sleep Loft's Paramus showroom, 799 Route 17. On the floor here: the Birch Natural and Birch Luxe Natural organic latex hybrids. Compare it against the other top online brands with a sleep expert, then take white glove delivery across Bergen County and northern New Jersey. Walk-ins always welcome.
Birch at Our Paramus Showroom
Of the three organic brands here, Birch is the middle ground: softer and springier than the Avocado Green, simpler and less adjustable than the Naturepedic EOS. The Luxe Natural adds a cashmere blend on top.
Best for organic shoppers who found Avocado too firm but still want latex bounce rather than memory-foam sink.
- On the floor here
- the Birch Natural and Birch Luxe Natural organic latex hybrids
- Address
- 799 Route 17, Paramus, NJ 07652
- Parking
- On-site parking available
- Hours
- Mon–Fri 11am–8pm · Sat 11am–7pm · Sun closed
- Trial & warranty
- 365-night trial · 25-year warranty
- Phone
- (646) 400-5758
- Delivery
- white glove delivery, setup & old mattress removal
Visiting the Paramus showroom
The Paramus showroom sits directly on the Route 17 retail corridor with on-site parking, which makes it easy to fold into a day of shopping in Bergen County. Note that unlike every other Sleep Loft location, Paramus is closed on Sundays — Saturday is its busiest day.
Shop Birch
Birch Natural Organic Latex Mattress – Try In-Store
$1,373.00
Birch Luxe Natural Mattress – Organic Cashmere & Latex
$1,624.00
Birch Plush Organic Mattress Topper
$372.50
Birch Essential Mattress
$692.00
Birch Elite Natural Mattress
$1,999.00
Good to Know
Where can I try a Birch mattress in Paramus?
You can try Birch at The Sleep Loft's Paramus showroom, 799 Route 17, Paramus, NJ 07652. Call (646) 400-5758. On the floor here: the Birch Natural and Birch Luxe Natural organic latex hybrids.
How does Birch compare to Avocado and Naturepedic?
All three are organic, and this is one of the few showrooms where you can lie on all three in one visit. Avocado is the firmest and most supportive. Birch is the middle ground — softer and springier, with the Luxe Natural adding a cashmere blend on top. Naturepedic is the one whose firmness you can actually change later by swapping internal layers.
Which Birch models are on the floor in Paramus?
At the Paramus showroom you can lie on the Birch Natural and Birch Luxe Natural organic latex hybrids. Birch sits between Avocado and Naturepedic on feel, and having all three on one floor is the cleanest way to tell organic builds apart.
How does Birch compare to the other brands on the floor?
Of the three organic brands here, Birch is the middle ground: softer and springier than the Avocado Green, simpler and less adjustable than the Naturepedic EOS. The Luxe Natural adds a cashmere blend on top. Best for organic shoppers who found Avocado too firm but still want latex bounce rather than memory-foam sink.
What should I know about the Paramus showroom?
The Paramus showroom sits directly on the Route 17 retail corridor with on-site parking, which makes it easy to fold into a day of shopping in Bergen County. Note that unlike every other Sleep Loft location, Paramus is closed on Sundays — Saturday is its busiest day.
How do I get to the Paramus showroom?
The showroom sits directly on the Route 17 retail corridor with on-site parking, so it is an easy stop while shopping in Paramus. The Paramus showroom is at 799 Route 17, Paramus, NJ 07652.
Do I need an appointment to try Birch in Paramus?
No — walk-ins are always welcome at the Paramus showroom during business hours, though booking an appointment reserves a sleep expert for a one-on-one Birch fitting. Hours are Mon–Fri 11am–8pm, Sat 11am–7pm, and the Paramus showroom is closed Sundays.
Can I buy a Birch mattress at the Paramus showroom?
Yes — The Sleep Loft is an authorized Birch retailer, so you can buy at the Paramus showroom or online at thesleeploft.com at the same price. Every Birch purchase carries its 365-night trial and 25-year warranty, plus The Sleep Loft's Forever Price Guarantee.
Does the Paramus showroom deliver Birch mattresses?
Yes — The Sleep Loft delivers Birch throughout Bergen County and northern New Jersey from the Paramus showroom, with white glove delivery, in-home setup and old mattress removal on qualifying orders. Most floor models are stocked locally, so next-day delivery is often available.
Try Birch at our other showrooms
Loved by Sleepers Across NYC, Brooklyn & New Jersey
Real Google reviews from shoppers who visited our showrooms.
Save more at this showroom
Ask about HSA/FSA and ID.me savings
Use your HSA/FSA or verify with ID.me. Any Sleep Expert in store can help you set it up.
Save up to 40%*
Pay for your mattress with pre-tax HSA/FSA dollars. Here's what that could mean for you:
On a $2,000 mattress, you could save up to $800*
- Check out as usual
- Take the quick health survey after checkout (approval in seconds)
- Get your Letter of Medical Necessity, then pay or get reimbursed with HSA/FSA
Exclusive discount
A thank-you to the people who keep our communities running. Verify once, and your discount applies automatically at checkout.
- Military
- First Responders
- Nurses
- Teachers
- Students
Verification takes about a minute. No code to copy.
Verify with ID.me* Savings of up to 40% come from paying with pre-tax HSA/FSA funds. Actual savings vary with your tax bracket and plan; dollar amounts are estimates. HSA/FSA use requires a Letter of Medical Necessity from Medpaid, subject to approval.