Try Bear Mattresses in Midtown NYC
1056 3rd Avenue, New York, NY 10065
Lie on Bear in person at The Sleep Loft's Midtown showroom, 1056 3rd Avenue. On the floor here: the Bear Elite Hybrid, with its Celliant® recovery cover. Compare it against the other top online brands with a sleep expert, then take free white glove delivery across Manhattan. Walk-ins always welcome.
Bear at Our Midtown Showroom
Bear is the firmer of the two recovery brands here — the Nolah Evolution nearby is noticeably softer through the shoulder. If you want zoned support rather than pressure relief, this is the one to lie on.
Best for active sleepers and athletes who want firm, zoned support, and who care about the Celliant cover claim enough to feel it in person.
- On the floor here
- the Bear Elite Hybrid, with its Celliant® recovery cover
- Online order only
- the Bear Original, Original Hybrid, Natural, Pro, Elite Ultra, Cub Kids and Trundle
- Address
- 1056 3rd Avenue, New York, NY 10065
- Closest subway
- Lexington Av/59 St (4/5/6/N/R/W) · Lexington Av–63 St (F/Q)
- Hours
- Mon–Fri 11am–8pm · Sat 11am–7pm · Sun 11am–6pm
- Trial & warranty
- 120-night trial · lifetime warranty
- Phone
- (646) 400-5758
- Delivery
- Free white glove delivery, setup & old mattress removal
Visiting the Midtown showroom
The Midtown showroom on 3rd Avenue serves the East Side office crowd, and it is the most convenient of our Manhattan locations for anyone coming from Grand Central or Midtown East. Weekday evenings after work are the quietest window.
Shop Bear
Bear Elite Hybrid Mattress
$1,298.70
Bear Pro Mattress Topper
$245.00
Bear Original Hybrid Mattress
$898.00
Bear Elite Ultra Hybrid Mattress
$2,755.00
Bear Pro Mattress
$1,141.00
Bear Trundle Mattress
$398.40
Bear Cub Kids Mattress
$570.00
Bear Natural Mattress
$1,999.00
Good to Know
Where can I try a Bear mattress in Midtown?
You can try Bear at The Sleep Loft's Midtown showroom, 1056 3rd Avenue, New York, NY 10065. Call (646) 400-5758. On the floor here: the Bear Elite Hybrid, with its Celliant® recovery cover.
What does the Celliant cover on the Bear Elite Hybrid actually do?
Celliant is a fibre woven into the cover that Bear markets as aiding recovery. Whether you weigh that claim heavily or not, the more concrete reason people choose the Elite Hybrid is its zoned coil support, which is firmer through the middle to keep the hips from sinking. It is the firmer, more supportive counterpart to the Nolah Evolution on the same floor.
Which Bear models are on the floor in Midtown?
At the Midtown showroom you can lie on the Bear Elite Hybrid, with its Celliant® recovery cover. By contrast, the Bear Original, Original Hybrid, Natural, Pro, Elite Ultra, Cub Kids and Trundle can be ordered online rather than tested in this showroom. Bear is built around recovery, and the zoned support in the Elite Hybrid is the part most people want to test before committing.
How does Bear compare to the other brands on the floor?
Bear is the firmer of the two recovery brands here — the Nolah Evolution nearby is noticeably softer through the shoulder. If you want zoned support rather than pressure relief, this is the one to lie on. Best for active sleepers and athletes who want firm, zoned support, and who care about the Celliant cover claim enough to feel it in person.
What should I know about the Midtown showroom?
The Midtown showroom on 3rd Avenue serves the East Side office crowd, and it is the most convenient of our Manhattan locations for anyone coming from Grand Central or Midtown East. Weekday evenings after work are the quietest window.
How do I get to the Midtown showroom?
The closest subway stations are Lexington Avenue/59 Street (4, 5, 6, N, R, W) and Lexington Avenue–63 Street (F, Q), both a short walk west. The Midtown showroom is at 1056 3rd Avenue, New York, NY 10065.
Do I need an appointment to try Bear in Midtown?
No — walk-ins are always welcome at the Midtown showroom during business hours, though booking an appointment reserves a sleep expert for a one-on-one Bear fitting. Hours are Mon–Fri 11am–8pm, Sat 11am–7pm, Sun 11am–6pm.
Can I buy a Bear mattress at the Midtown showroom?
Yes — The Sleep Loft is an authorized Bear retailer, so you can buy at the Midtown showroom or online at thesleeploft.com at the same price. Every Bear purchase carries its 120-night trial and lifetime warranty, plus The Sleep Loft's Forever Price Guarantee.
Does the Midtown showroom deliver Bear mattresses?
Yes — The Sleep Loft delivers Bear throughout Manhattan from the Midtown showroom, with free white glove delivery, in-home setup and old mattress removal on qualifying orders. Most floor models are stocked locally, so next-day delivery is often available.
Try Bear at our other showrooms
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